Five new Digital Signage CMS features for increased interaction

We are continually updating our digital signage content and asset management software with new smart features that connect with your digital ecosystem and help you solve complex business problems. 

From ways to increase interaction with customers and communities to enhanced control from any device or location, our platform is ultimately designed to manage the customer journey, share inspiring, informative and entertaining content and communicate across different channels. 

Johanna Webb, ZetaDisplay’s Chief Product Officer, shares some of the new features and innovations on our Engage platforms that will be launching in 2021. 

Cloud based CMS designed around YOU

The refreshed and intuitive customer interface is built around you defined by your most frequently used features, the nature of your business and the size of your estate.   

Our dedicated team of Digital Signage experts will be on hand to help solve your most frequent challenges, whether that is within retail, public or corporate communication, and tailor the platform to your needs.  

One solution to manage content across your entire digital estate 

From a flagship LED display spanning multiple floors, to a small touchscreen in a meeting room, the ZetaDisplay Engage platforms will deliver real-time content to suit your application. Future proofed technology ensures fully integrated automatic solutions and scalability to grow with you. 

Targeted and dynamic visual messaging 

The ZetaDisplay Engage platforms allow you to personalise your messaging based on real-time information being collected about audience demographics. Our integration engine provides a highly secure platform to manage data streams and create dynamic and interactive content.  

Integration between personal devices and digital displays 

Through our ZetaDisplay Engage CMS, you will be able to create brand experiences that flow throughout your entire network, delivering an omnichannel solution from one platform. Campaign collateral is automatically repurposed for different display types and can be scheduled or sent in real-time, allowing for really responsive messaging. 

Continual improvement through measurement 

The ZetaDisplay Engage platforms facilitate the collection of data so you can identify in space trends and monitor engagement to discover what makes the most impact and curate enhanced future campaigns. The platform can also be integrated with other data systems, including RFID applications and stock systems to be responsive to real-time trends and insights.